Privacy & Data Ethics Policy.
At Lull, your rest is sacred — and so is your data. We design our digital experiences with strict data minimization principles. We never sell your personal or sleep assessment information to third-party data brokers.
1. Information We Collect
When you interact with Lull (lullsleep.com), we only collect information necessary to fulfill your orders, provide sleep quiz insights, and enhance your customer experience:
- Contact & Shipping Data: Full name, email address, physical shipping address, and phone number for delivery tracking SMS updates.
- Circadian Quiz Responses: Self-reported sleep disruption categories and ritual preferences (e.g. powder vs gummies), used solely to calculate your recommended nighttime formula.
- Transaction Data: Encrypted payment tokens processed through PCI-DSS Level 1 certified gateways. We never store raw credit card numbers.
2. How We Use Your Information
Your data is utilized exclusively to compound, package, and dispatch your personalized nighttime supplements, process recurring subscription refills, respond to concierge inquiries, and alert you regarding carrier dispatch updates.
3. We Never Sell Your Data
4. Data Retention & Your Rights (CCPA / GDPR)
Regardless of your geographical jurisdiction, you possess the right to request a complete export of your personal information, modify existing subscriber records, or request complete deletion of your account and quiz history by contacting our Data Protection Officer at privacy@lullsleep.com.
5. Contacting Our Data Privacy Team
If you have any questions or ethical considerations regarding our privacy practices, please contact:
Lull Sleep Inc. · Attention: Privacy Office
100 Circadian Way, Suite 404
San Diego, CA 92101
Email: privacy@lullsleep.com